Fit for the Future with Design

How Governance and Management Can Benefit from Creative Approaches

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  • Date: 10-11.03.2023, Friday: 14:00 - 18:15 | Saturday: 9:00 - 13:30
  • Place: Eurac Research, Conference Hall - Drususallee 1 / Viale Druso 1 - 39100 Bozen / Bolzano
  • Typology: International Workshop, jointly organized by Eurac Research and the Free University of Bozen-Bolzano
© Eurac Research | Oscar Diodoro

Governance and management are specialized forms of professional practice – as is design! And each has been developed to address distinct topics, find solutions for particular problems, and achieve different tasks. Be it either preparing and performing procedures of collective decision-making and implementing their results or figuring out viable or even optimal ways of allocating resources and realizing corresponding strategies for enterprises to thrive, or lastly enriching our material and visual culture with products and creations that work and simultaneously satisfy our aesthetic senses. Governance, management and design are theoretically reflected, institutionalized forms of human practice. Ideal-typically, they follow distinct rationalities, apply other methods and techniques, and make use of distinguished kinds of knowledge and abilities while providing different services. Nevertheless, as forms of professional practice they interfere with each other.

Nowadays, relating to, making use of, and adopting design thinking and working techniques have become quite interesting for other branches, following their massive promotion in the literature of the consultancy sphere over the last few decades. On the one side, this trend is being driven by the growing importance of creative industries and the demands of ongoing innovations that were and are transforming our material and digital culture. These factors are ‘pushing’ the further utilization of design practices in other sectors. On the other side, there is some ‘pull’ on their extended utilization. This is generated by certain characteristics of the ‘great challenges’ that we are being confronted with in the 21st century: the environmental and climate crisis, contradictions in globalized political economies, distortions of digitally transforming societies and others.

Striving for the critical appraisal of design-based approaches – from product and graphic design as well as communication, interaction and social design – in governance and management environments, and according to our ‘fit for the future’-motto, the conference will concentrate on an exploration of its capacities for promoting future-oriented, sustainable developments and of the opportunities to utilize them in this constructive, enabling and transformative sense.

The vital intention of the workshop is to explore design-based approaches for generating future-oriented competences in governance and management. Consequently, all contributors will address one focal question: How to inspire and facilitate future-oriented governance and management practices by means of design approaches?


Please confirm your attendance by March 9th following this link:

Attendance is free of charge.
Language: English


Friday, 10.03.2023 | 14:00 - 18:15

14:00 – 14:20

Welcoming Adress
Roberta Bottarin, Vice-Director of Eurac Research
Günther Mathà, Director of Free University of Bozen – Bolzano

14:20 – 14:50 | Introduction

On Sustainable Futures, Generative Competences, and the Nexus of Governance, Management and Design
Andreas Metzner-Szigeth, Faculty of Design and Art, Free University of Bozen – Bolzano

14:50 – 15:30 | Keynote

Design in Government: Basics, Current Practices, and Future Outlook
Sabine Junginger, University of Applied Sciences, Luzern


Coffee break

15:45 – 16:45

Visual Imagineering: Graphic Mind-games for Exploring the 'Collective Climatic Intelligence'
Joe Ravetz, University of Manchester

Social Participation and Transformation within Real-World Laboratories
Ingrid Kofler, Faculty of Design and Art, Free University of Bozen - Bolzano

16:45 – 17:00


17:00 – 18:00

Designing Futures Literacy
Roland Benedikter, Center for Advanced Studies, Eurac Research

Power-Sharing: An Institutional Design for Deeply Divided Societies
Marc Röggla, Center for Autonomy Experience, Eurac Research

18:00 – 18:15

Moderation: Harald Pechlaner and Greta Erschbamer, Center for Advanced Studies, Eurac Research

18:15 – 19:00

Come together and aperitivo

Saturday, 11.03.2023 | 9:00 - 13:30

9:00 – 9:30

Introduction Day 2
Design Strategy versus Strategy Design: Perspectives of Leadership
Harald Pechlaner, Center for Advanced Studies, Eurac Research

9:30 – 11:00

Embracing the Ontological Turn: Moving from Design to 'Nesting'
Philippe Vandenbroeck, Board Member, International Futures Forum, affiliate with shiftN and ETH Zürich

Lessons from the Field: Brief Notes on Design, Eco-Social Transformation, and Interdisciplinary Research
Sónia Matos, Faculty of Design and Art, Free University of Bozen - Bolzano

Experimental Participation Strategies for Enriching Formalized Policy Structures
Jennifer Schubert, University of Applied Sciences Augsburg

11:00 – 11:15



Coffee break

11:30 – 13:00

We Design for Our Better Selves. How Design Is Changing in the Face of Systemic Changes, and Why It Can Support the New Demand for Leadership
Roberto Verganti, The Garden – Center for Design and Leadership, Stockholm School of Economics

Making Use of “Ideation”: For Addressing Multiple Crises, and for the Elaboration of Entrepreneurial Strategies
Alexander Mankowsky, Futures Studies & Ideation, Mercedes-Benz AG, Berlin

Design Approaches to Develop Touristic Destinations
Greta Erschbamer, Center for Advanced Studies, Eurac Research

13:00 - 13:15

Moderation: Andreas Metzner-Szigeth and Ingrid Kofler, Faculty of Design and Art, Free University of Bozen – Bolzano

13:15 - 13:30

Closing of the Conference
Andreas Metzner-Szigeth, Faculty of Design and Art, Free University of Bozen – Bolzano
Harald Pechlaner, Center for Advanced Studies, Eurac Research

Follow-up report and picture gallery

HERE you can find the follow-up report and the picture gallery.

© unibz/Eurac Research


Eurac Research
Center for Advanced Studies
Drususallee 1 / Viale Druso 1
39100 Bozen / Bolzano
T +39 0471 055 801

Free University of Bozen-Bolzano
Faculty of Design and Art
Universitätsplatz 1 / Piazza Università, 1
39100 Bozen / Bolzano
T +39 0471 015 000

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